Market Enginuity Blog

Topic: Public media sponsorship

Public Radio & TV Marketing: Where Trust & Action Converge

In the saturated world of marketing, two elements are indispensable: Trust, and Driving Action.

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Unveiling the Magic: What Makes Marketing on Public Media Special

In the ever-evolving landscape of marketing, businesses are constantly seeking avenues that offer unique advantages. Standing out and connecting with their target audience in meaningful ways has never been more critical. Both NPR and PBS, with their distinctive characteristics, present a unique and compelling […]

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Top 5 Industries Reaping Marketing Success with Public Radio Sponsorship

Every business owner or marketer wants to know their message is being heard. Finding a niche that ensures you have the right audience is also a major boost. We’re here to help. There are five industries that have remarkable marketing success with their local NPR and PBS stations via sponsorship messaging. In […]

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Corporate Recruiting with Public Radio

Finding the right employee for an important role can feel impossible. Pouring over hundreds of resumes from unqualified candidates can be frustrating. But there is an easier way to find top-tier candidates when it comes to recruiting. Look no further than public radio.

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Surviving the Political Ad Storm: Strategies for Your Marketing Campaign

Marketers are hit with major competition during election season. Advertising costs increase as time slots decrease. How do you break through and connect with your niche during a highly politically driven period?

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The Best-kept Secret in Marketing

Do you stay tuned in to the latest happenings in marketing? Constantly on the hamster wheel searching for the great breakthrough? We all want to be leaders in our field. More importantly, we want to be successful for our clients, as well as our own business. So, what is a tried-and-true method that seasoned […]

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Future Trends and Opportunities in Public Media Sponsorship

Public Media continues to develop its programming as well as sponsorship. By meeting the needs of its communities with focused programming, public media affords marketers an ideal format to increase brand trust and target particular demographics.

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Connect Your Brand With the C-Suite

Would you like to get your client’s brand message in front of corporate decision-makers? It isn’t easy or everybody would be doing it. The good news? Public radio sponsorship provides the perfect opportunity to reach true influencers.

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Public Radio: The Right Audience for Healthcare and Wellness

Everyone needs healthcare, right? At some point, most of us will. However for marketers at healthcare organizations, finding an audience that makes health and wellness a priority is another matter altogether. Public radio listeners are that audience. They place great significance on healthcare and wellness while […]

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How Public Media Shapes Business Influence in Local Communities

Expanding business into a new region or community can be difficult for companies of any size. Today, many new ventures lack roots in the community, don't know their neighbors well, or are so busy with day-to-day operations that they can't effectively communicate they are open and excited to serve the area. For […]

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Whether you're interested in sponsoring one of our public media stations or learning more about turnkey sponsorship representation for your station, we can help. Complete the form, and we'll be in touch soon.


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