Blog

Market Enginuity Blog

The Ever-evolving Landscape of CSR in Branding

Corporate Social Responsibility (CSR) has taken hold and with every year that passes, the bar is raised. That’s ok. It all helps fuel a better world anyway. But if you want to be sure you are keeping up, stay with us as we reveal the current terrain of CSR in branding and customer loyalty.

Employee Spotlight: Taneisha Owens, IT Solutions Manager

Today’s blog post is a continuation of our Employee Spotlight series. This series shares employee stories, achievements, hobbies and more. It’s a great way to get to know them in and outside of work. More importantly, it’s our way of saying, “We appreciate you!”

Corporate Recruiting with Public Radio

Finding the right employee for an important role can feel impossible. Pouring over hundreds of resumes from unqualified candidates can be frustrating. But there is an easier way to find top-tier candidates when it comes to recruiting. Look no further than public radio.

Surviving the Political Ad Storm: Strategies for Your Marketing Campaign

Marketers are hit with major competition during election season. Advertising costs increase as time slots decrease. How do you break through and connect with your niche during a highly politically driven period?

The Best-kept Secret in Marketing

Do you stay tuned in to the latest happenings in marketing? Constantly on the hamster wheel searching for the great breakthrough? We all want to be leaders in our field. More importantly, we want to be successful for our clients, as well as our own business. So, what is a tried-and-true method that seasoned […]

Public Radio Listeners: the Original Influencers

When it comes to marketing your brand, finding the right audience is key. But landing an audience of trusted trendsetters is gold. Successful brands thrive when they align with those who will champion their mission. But, you want those individuals that others trust to further your cause. So, how do you find them?

5 Reasons Marketers Love Public Radio

It isn't a typical marketing medium. Public radio sponsorship comes with a host of benefits its competitors don't have. Combine those advantages with the perks below and you have a recipe for sweet success.

Public Radio: It's Not Your Father's NPR

What’s the first thing you think of when you hear “public radio?" Maybe you garner a visual of Grandpa snoozing in his chair? Possibly a long, boring commute home? Honestly, you aren’t alone. The good news is those are just misconceptions. Public media has evolved over time, and we want to let you in on the […]

Future Trends and Opportunities in Public Media Sponsorship

Public Media continues to develop its programming as well as sponsorship. By meeting the needs of its communities with focused programming, public media affords marketers an ideal format to increase brand trust and target particular demographics.

Connect Your Brand With the C-Suite

Would you like to get your client’s brand message in front of corporate decision-makers? It isn’t easy or everybody would be doing it. The good news? Public radio sponsorship provides the perfect opportunity to reach true influencers.

Contact us

Let’s Chat!

Whether you're interested in sponsoring one of our public media stations or learning more about turnkey sponsorship representation for your station, we can help. Complete the form, and we'll be in touch soon.

MARKET ENGINUITY

3131 E. Clarendon Avenue
Suite 105
Phoenix, AZ 85016

602.824.9474

Fueling Missions. Elevating Brands.®